One of America’s Top New Media Consultants
Fast Company Magazine cited me as one of America’s top 3 social media consultants. I also write the #1 content marketing blog in the world, according to the Content Marketing Institute.
My consulting firm, Convince & Convert, works with some of America’s largest companies on social media and content strategy.
Unlike many marketing speakers, I work in the industry every day and pull examples and anecdotes from those experiences into my keynote presentations. Current or recent clients include Nike, Sony, Caterpillar, Allstate, MetLife, Billabong, Hardee’s, Visit California, ExactTarget and more.
Real Business Experience
I’ve been a digital marketing consultant since the inception of the medium in 1994. I’ve started five companies of my own, and have worked with 700 brands as a consultant, including 29 of the Fortune 500.
I’ve won several national and international awards for Web design, email marketing, conversion optimization, Internet advertising, blogging, and social media campaigns.
Today, Convince & Convert primarily works with large companies and brands to provide social media and content marketing audits, analyses, strategic plans and ongoing advice and counsel
Our 7-step social media strategic plan methodology (which I developed in 2008) is in use by dozens of companies and agencies world-wide, and is based on a hype-free, integrated, metrics-driven approach to social media success.