Jay’s book Youtility: Why Smart Marketing is About Help not Hype is a New York Times and Amazon best seller.
The premise is simple: What if your marketing was so helpful that people would theoretically pay you for it?
Youtility – creating marketing that is truly, inherently useful, is the first big umbrella marketing platform of the age of social and mobile connectivity.
The Youtility keynote draws RAVES from audiences worldwide, because it’s thoughtful, practical, impactful, and funny. Jay Baer inserts examples from attendees in the room to make Youtility even more relevant.
If you haven’t bought Jay Baer’s book Youtility, stop what you’re doing and do that. I swear, this is 2014′s big thing. Chris Brogan, New York Times best selling author and publisher of Owner Magazine
YOUTILITY KEYNOTE EXCERPT
YOUTILITY KEYNOTE FULL-LENGTH
YOUTILITY VISUAL NOTE-TAKING
YOUTILITY IN THE NEWS
For the full array of Youtility media coverage, please visit the book website at YoutilityBook.com
In the spirit of Youtility, Jay Baer also published a popular presentation on Slideshare about how he wrote and marketed the New York Times best seller:
Bring the world-wide Youtility phenomenon to your event. Contact Jay and his team for availability.